Mazda New Zealand's web design follows the global visual identity direction, which uses distinctive cues to express Mazda’s brand personality.

Introduced in June 2008, these cues include the use of dynamic angles to convey a sense of movement; a new Mazda typeface to complement the other elements of the new visual identity; and a new ‘dynamic wing’ graphic which contains the Mazda brand symbol and captures Mazda’s confident, bold spirit.

More about the new global design

Launched in July 2008, the new website is over 500 pages and is managed with Umbraco CMS.

New car models will continue to have promotional sites at launch time. The satelite site structure has helped the search engine optimisation of the Mazda site. We also manage a Google Adwords campaign to promote the website.