Phosphor Essence

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Auckland Doctors

Auckland Doctors

// Web Design & Development

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The Project

The Auckland Doctors website focuses on providing easy access to administrative functions and support for existing RMOs (Resident Medical Officers), and attracting doctors overseas to work in Auckland. To meet the brief of 'humorous, not stodgy' Phosphor designers combined existing and new photography with heavily altered stock images to create the quirky look and feel.

The site is updated through the Umbraco CMS, and also links to Taleo, the employment management software used by the group. Role based security allows each section to be updated by the relevant department. The CMS allows updating of page items and widgets as well as text and images.

The Auckland Doctors Twitter feed is displayed on the site and keeps existing and prospective employees up to date with news and information regarding health issues, activities across the region and topical information.

Search Engine Optimisation has been considered within the architecture, with landing pages designed for each discipline, both for organic search results and as a target for AdWords advertising. The site has shown a noticeable increase in usage since the new site was launched.

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What the client said

From the very beginning Phosphor has been fantastic. A realistic pitch that bowled us over instantly was a great start. They got what we wanted and produced a quirky but very functional website. Feedback from the users has been good. Cath and the team have assisted us through the whole process and are always so accommodating when we want to alter, add or amend bits to the site. The noticeable numbers in traffic coming to the site since we engaged with ad word campaigns has been great, and we will continue to build upon this success. Umbraco is easy to use. This was a must have when we considered changing the site. The compartments are easy to navigate, documents, uploads etc are all easy to do, as are minor changes to the site that we can control. Our Facebook feeds to our Twitter page and this keeps the site fresh each week. Phosphor is a great company to work with. They direct, offer advice, listen and work in collaboration with us. I would be happy to recommend them to any company, large or small. Nicki Nicholas | Recruitment Manager | ARRMOS

Services Rendered

About us

We strive to produce the best websites possible - attractive and easy to navigate for the end user, and easy to update so that content stays fresh. Exploring new technologies to improve the functionality & usability of websites is part of our development process.

What our clients are saying

The true measure of success is great customer feedback – we have been overwhelmed and are delighted!Jane Hastings | EVENT Cinemas

From the very beginning Phosphor has been fantastic. A realistic pitch that bowled us over inst ... Nicki Nicholas | Recruitment Manager | ARRMOS

Developing the Firth website was always going to be a challenging project, not only due to the ... Chris Ivers | Director | Chalis Group

The professionalism and attention to detail shown by the team at Phosphor Essence, made the pro ... Robert Bradshaw | The New Zealand Refining Company Limited

When we started looking for someone to create a new web site for us rather than just upgrading ... Graham Lester I Maggie Dixon Real Estate

What began as an idea is now a thriving e-commerce web site thanks to the very successful partn ... Michelle Mclean | My Sacred Place

Twitter gives the site an immediacy that was previously impossible. Race progress can be update ... Warren Douglas, ETNZ's Communications Manager

From the inception of our project in 2006, Cam shared the vision we had and has been an integr ... Bob Sanders | Director | Spynnbak Ltd

Phosphor Essence (as providers of the specialised software) assisted the Hamilton International ... C.E. (Kit) Jeffries I Finance & Administration Manager | Hamilton International Airport